Email Marketing
Email marketing is a form of direct mail marketing similar to those seen in traditional marketing arenas such as postcards, flyers and inserts. Since so much of the world has turned into an
"instant gratification" type of society, snail mail advertising still has it's place, but a successful email marketing campaign will reach exactly who you choose because they've asked to receive your information. The most important part of email marketing is making a customer say "Wow! I need to call these guys!"
Ads, newsletters, general industry information, specials, and announcements can all be released to your "community" of subscribers….and the best part is, they've asked to receive your information. You can also access email lists from a chamber of commerce you belong to. The best way is to use a third-party service like iContact to add a subscription form to your website to build your email list. These services automatically add new subscribers to your list, provide clients with a way to unsubscribe when they are no longer interested, and most importantly, allow you to track your email marketing campaign. After all, you can't determine if the email blast was effective if you can't see how many people followed through.
Preferred Email Marketing Service:
#1 2011 Email Marketing Service as rated by Top Ten Reviews!
We choose iContact for all of our clients due to it's ease of use to setup emails, track campaigns and manage users. It was selected as the top email
- We will never tell you that you have to buy this or that for us to work with you;
- We will ALWAYS present all costs upfront;
- We will always be HONEST with you regarding presentation and functionality of your site;
- We will always LISTEN to your ideas and do our best to accommodate them.
- All work is done in the great USA!!
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